Writing this article reminded me of promotions that some companies producing of games for iOS and Android it runs lately. Gameloft and EA Games have provided hundreds of games at a reduced price or even free, in some cases, for iOS platform in Android OS case things are much better. For the platform of Google, the big companies offer promotions much better and I say this because I’ve seen often games available for free on Android and available for a price in the App Store.

There is a very big difference between marketing strategy for the two platforms and at first glance it seems that the iDevice owners are provided “as bad” by these companies. When you offer some games at €0.79 on iOS but give them free Android you will take criticism on you. Unfortunately this did not happen only once but is a normal practice for major game development companies and I think in time they will have plenty to lose.

It is well known that Android handset owners do not really buy applications but owners of iDevice do, but for the different strategy between the two platforms I have another theory. Whether applications for Android are just so terrible that people would not give money on them or take advantage of available companies iDevice owners to buy applications. I do not think that applications for Android are really that bad that can not be sold, so I go on the idea that these companies profit from the fact that in the App Store is buying the applications and does not give too many free things.

Android Market from Google finally reached the figure of 10 billion downloads and Google decided to organize an interesting promotion for its users. It is well known that the owners of Android devices do not really buy applications for various reasons and those from Google have thought to motivate them by launching a promotion that brings applications with only $0.1 to users. Gameloft, EA Games, and many other manufacturers offer hundreds of applications for just $0.1 in the next 10 days and Android owners can thank those of Google for that.

To celebrate this milestone, we partnered with some of the Android developers who contributed to this milestone to make a bunch of great Android apps available at an amazing price. Starting today for the next 10 days, we’ll have a new set of awesome apps available each day for only 10 cents each.

When Apple has celebrated 10 billion downloads from App Store gave $ 10,000 to one person in place to hold a promotion like this and in my opinion the strategy was wrong. I think that Apple has more to gain if it offers less to more than if offers more to a single person. I hope that Apple learned something here and in future will act in the same way with this promotion because it has the resources to do so and would enjoy tens of millions of iDevice owners.

Probably is not a surprise that Apple has from a few years the most loyal users and everything is due to products developed by the company. This year GFK conducted a survey among iDevice owners and found that on average of 84% from iPhone owners remain loyal to the Cupertino Company while only 60% of Android owners will buy such a device. The difference shows how much they “love” the iPhone owners their devices and the good experience that they have with the devices that they use daily.

Some 84 percent of iPhone users said they would pick iPhone also when they replace their cellphone, while 60 percent of consumers who use smartphones running Google’s Android said they would stick with phones using the same software.

If we talk about Nokia or RIM, the figures are much lower, a sign that for Apple consumers remains the best choice although the operating system has many shortcomings and comes with equipped with enough problems. The “freedom” of other operating system attracts few users and those who are now on such a system return to iPhone or change the Android with different operating system, of course, everything happens over long periods of time.

You have thinking that in 2012 Samsung and Apple will reconcile and will forget about the processes that are now on the role of courts across the globe? If so then you know that you cheated badly because Samsung is determined to act sued Apple in more countries next year.

The process will be based on the patents for 3G technologies, ones that some courts have said as part of standard FRAND. The first part of 2012 seems to be the time when Samsung plans to start, most lawsuits against Apple now remains to be seen how many of them will be successful.

Australia Federal Court Justice Annabelle Bennett today ordered that a trial on Samsung’s claims be held in March. Cupertino, California-based Apple had opposed an early trial, with its lawyer Stephen Burley saying the company needed more time to prepare the case and favored a hearing in August.

Unfortunately there was no way for users to benefit from these legal disputes that eventually will find a vendor that Android handset to have the courage to block sales of iDevice although Motorola hadn’t.

I hope that one day an Android handset manufacturer to ban the sales of iDevice in a particular country to give to Apple to understand that the issues with iDevices and OS are more important than “fighting” on patents.

Adobe has officially announced today that it will give up providing flash dedicated support for mobile devices. This announcement left without support tens or hundreds of millions of smart mobile phones that are running recent versions of flash developed by Adobe. The company says it will now focus on developing programs that will allow developers to publish their work in any App Store in the world, ie programs that will convert Flash content in HTML 5 and other formats such works on iOS.

Our future work with Flash on mobile devices will be focused on enabling Flash developers to package native apps with Adobe AIR for all the major app stores. We will no longer adapt Flash Player for mobile devices to new browser, OS version or device configurations.

I do not know if you noticed or not but lately flash content was most often used for banner advertising on sites and not for the content itself. For us this is great news because Adobe finally announced death for mobile devices flash but it will come gradually and will take several years. For those with Android or Blackberry OS is bad news because of their dedicated flash will not be improved but will only be updated to address issues of functionality and vulnerabilities.